Nicki
Gibbs has been promoted to senior vice president, Strategy at
Beehive PR. Gibbs will continue to focus on client strategy, business
development and issues management,
as well as expanding the agency’s research, insights and branding
services.
“Nicki
‘s creativity, vision and strategic drive have been core to Beehive’s
success and growth over the last 10 years,” said Lisa Hannum, Beehive PR
CEO.
Gibbs
was instrumental in developing the agency’s proprietary Insights
service, helping clients turn real-time, market-facing research into
business strategies that produce
game-changing results. She also co-developed Beehive’s Branding
service. Her issues management work includes crisis communications and
guiding client organizations in solving complex business challenges,
internally and externally. Gibbs joined Beehive
in 2005 and most recently was vice president, Strategy. She has helped
attract and lead client work for many Beehive clients during her tenure,
including Christopher & Banks, Rasmussen College, University of
Minnesota Health and 6pm.com, a Zappos company.
