“Like Late July, Haberman is an independent, founder-driven company with a passion and a purpose, so we felt an immediate bond,” said Nicole Bernard Dawes, co-Founder and CEO, Late July Organic Snacks. “Haberman understands the meaning and importance of real, great tasting food — with its depth of experience in the organic food category, we know Haberman shares our beliefs and understands our vision. We’re thrilled to have the agency communicate our message to more consumers in an impactful and meaningful way.”
“Haberman adores what Late July stands for — how it’s pioneering the availability of healthier food choices,” said Fred Haberman, co-founder and CEO, Haberman. “It’s a perfect fit. We’re both authentic, pioneering businesses. We’re both working to do good in the world — and we share an abiding love of healthy, tasty snacks.”
Late July Organic Snacks, Barnstable, MA, is an independent, family-owned company dedicated to making delicious organic, non-GMO snacks. Its mission is to ensure future generations of families always have access to delicious food — free from GMOs, toxic persistent pesticides and antibiotics. Founded in 2003 by Nicole Bernard Dawes and her late father, Steve Bernard, Late July is celebrating its 10th anniversary in 2013. For more, visit www.latejuly.com.