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Monday, April 19, 2010

LaBreche Announces New PR Director, Adds Five Employees to Team

LaBreche announced Tami Kou as the new director of public relations this week, along with the addition of graphic designer Tony Willow. The four new additions to LaBreche’s public relations team include senior account executive Karin Helmey and assistant account executives Heather Morrison, Kris Kaufmann, and Jenna Bennett.

Tami Kou, who has been at LaBreche since 2005, has been promoted to the Director of PR. Kou oversees the public relations team and works with staff to establish strategic PR direction on all accounts. In addition, she is the media training lead at LaBreche. Kou is a former broadcast journalist, having worked in Eau Claire, Madison, and Milwaukee, Wisconsin, as an award-winning reporter. Kou’s work at LaBreche has earned many awards including an IABC Bronze Quill and an IABC Pacific Plains Silver Quill award.

Tony Willow also joins the LaBreche team as a graphic designer. Willow previously worked as a self-employed designer for six years, creating brand communications material for the medical industry, academic institutions, and nonprofit organizations. His experience with new media brings LaBreche the capability to harness current market trends in online and mobile communication, as well as create innovative concepts in the video and interactive space. Willow is also involved with the American Institute of Graphic Arts (AIGA).

Senior account executive Karin Helmey comes to the Twin Cities from Dallas where she worked as an account executive for public relations agency Michael A. Burns & Associates. She enjoys advocating for her clients through account team leadership and collaboration. Helmey currently contributes to healthcare and consumer accounts at LaBreche, including Ascent Healthcare Solutions, Coloplast, and Tastefully Simple.

Assistant account executive Heather Morrison previously worked as an intern for a Minneapolis-based publishing group and as a publicist for a Twin Cities singer/songwriter. Morrison’s client roster includes Ascent Healthcare, Ellerbe Becket, Computype, Tastefully Simple, and Wausau Paper.

Assistant account executive Kris Kaufmann joins LaBreche after working in the public affairs department for the Minnesota Twins. She is also a member of the Minnesota 133 Air National Guard. Kaufmann’s clients include Capital Safety, American Express, Victaulic, Meritas, and the Wood Products Council.

Assistant account executive Jenna Bennett comes to LaBreche after working as a broadcast news reporter in Helena, Montana, and in Wausau, Wisconsin, and also as an interactive producer for BRIO Books, an independent publishing company in Minneapolis. Bennett’s client list includes 3M, Capital Safety, the Capitol Region Watershed District, Coloplast, and Victaulic.