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Wednesday, March 10, 2010

Levy Joins Beehive PR as Group Director

Melissa Levy has joined Beehive PR as group director. Previously, Levy spent five years with Carmichael Lynch Spong working as a senior counselor and chair of the agency’s retail industry practice.

As group director, Levy will lead Beehive’s consumer and retail-focused accounts. She will also serve as an internal and external writing coach.

Levy has more than 15 years of experience in the communication field, contributing more than a decade of her career to journalism. For eight years, Levy was a retail reporter for the Star Tribune, where she launched a weekly, “What’s in Store” trends column. She has won Minnesota Society of Professional Journalists’ “PageOne” awards for coverage of Marshall Field’s sale to Macy’s and a series on the business issues related to obesity.

In 2005, Levy joined Carmichael Lynch Spong where she lead the Sherwin-Williams paint stores public relations team. She has extensive experience in consumer brand public relations, working with clients such as MasterBrand Cabinets (Aristokraft, Diamond and Thomasville brands), Maytag appliances and stores, PETCO Animal Supplies and Lifetouch photography studios. Her teams have won two national Gold SABRE awards, a Bronze Anvil Award of Commendation and several Minnesota Public Relations Society of America honors.

Levy completed her bachelor of arts degree in international relations with an emphasis on journalism from Michigan State University.