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Thursday, May 10, 2018

Morsekode wins Polaris business

Minneapolis creative agency Morsekode announces it has been chosen to work with Polaris after a competitive review. The agency will help Polaris enhance its digital strategy and capabilities, for all of the company’s off-road vehicle brands. This work will include elevating the user experience and redesigning the web presence. 
 For more than 60 years, Polaris has been making high quality, breakthrough products, including launching the snowmobile industry. As one of the world’s largest Powersports companies, Polaris’ vision is to fuel the passion of workers and outdoor enthusiasts around the globe by delivering innovative vehicles, products, services and experiences that enrich their lives.
“We’re excited to have Morsekode in our corner as we help make the Polaris website visitor user experience as exciting and engaging as the products themselves. Or as close as we can get— since, of course, you can’t compare to the exhilaration of actually riding one of our vehicles,” says Andy Vitale, director of user experience, Polaris. “Whether the customer is new to the Polaris offering or searching for their tenth off-road vehicle, we aim to provide an experience that helps the customer seamlessly engage with Polaris to find their perfect vehicle.”
(Morsekode Polaris team: Shad Christensen, Director of Account Development; Travis Thompson, Director of Strategy; Erica Erb, Director of Project Management and IT Services; Dain Larson, Creative Director; Mark Morse, CEO/CCO)

Morsekode recently celebrated its 16th anniversary with a 30 percent growth spurt over 2017, adding new clients and launching a new sports and entertainment division“We’re thrilled to be on this ride with Polaris,” says Mark Morse, Morsekode founder and CEO. “The company’s rich history of innovation and building brands and products that its customers love is exactly the right fit for our belief of delivering a consistently powerful brand experience through all touchpoints, and we can’t wait to start our engines.”
            Morsekode is a modern creative agency that employs instruments from strategic planning and web design to video and content development to compose ideas that grow business and create Brands that Groove.
and experiences that enrich their lives.