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Friday, September 29, 2017

Ad Veteran and Media Visionary, Nicole Pomerleau Joins Riley Hayes

Riley Hayes has hired Nicole Pomerleau, formerly of Arrow, GroupM’s Minneapolis office managing all of Target’s media. Prior to Arrow, Pomerleau served as Colle+McVoy’s Media Director. Her passion for guiding new and emerging media strategies has also taken her from San Francisco to London, working at agencies including FCB, McCann and Mediacom.
Pomerleau joins Riley Hayes with a wealth of big brand experience and an entrepreneurial spirit. She will serve as the agency’s Vice President of Media.
“I am thrilled to announce that Nicole will be joining the Riley Hayes team,” said Tom Hayes, Riley Hayes’ President. “When I started looking for a new media leader, I had high expectations. Nicole is a visionary in the field who will help us execute on LoveAction in a way that produces remarkable results for our clients.”