Pineapple RM is pleased to announce it has promoted Cassie Roman to account executive.
“Cassie works hard to deliver results that matter for our clients,” says Rose McKinney, APR, Fellow PRSA, founder and CEO of Pineapple RM, Inc. “Her ability to politely, but persistently, secure opportunities has contributed to their success – as well as Pineapple’s.”
Roman joined Pineapple in June 2014 as an account coordinator before being promoted in January to assistant account executive. In the last year, she has grown into the role of account executive by supporting social media strategies and consistently delivering media relations opportunities for Pineapple clients, Medifast Centers, The Steve Rummler Hope Foundation, Swedish Crown Bakery, Uponor and Versique Search & Consulting.
Roman has helped to identify and secure significant speaking opportunities on behalf of Uponor North America CEO, Bill Gray; regularly blogs about industry trends on behalf of PRM clients; and contributes to the agency’s monthly e-newsletter, Tidbits.
Prior to joining Pineapple, Roman facilitated fundraising and media relations for OneVillage Partners, a nonprofit focused on rural development in Sierra Leone.
Her previous experience also includes assisting with communications needs on behalf of the University of Mississippi Medical Center, Scholarship America, the Minnesota Zoo, the Home and Garden Show, the Twin Cities Auto Show, Universal Studios and the Guthrie Theater’s 50th Anniversary season.
Roman is a member of the Minnesota chapter of the Public Relations Society of America, where she serves on the Communications Committee. Roman graduated with a bachelor’s degree in strategic communications from the University of Minnesota.