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Tuesday, June 04, 2013

Earthbound Farm has selected Haberman as its public relations, social engagement and digital agency of record

Earthbound Farm, one of the country’s leading organic food brands, has selected Haberman as its public relations, social engagement and digital agency of record — after a competitive review.
“Earthbound values Haberman’s deep experience in the food category, as well as its integrated approach to marketing and ability to think holistically about brands,” said Samantha Cabaluna, vice-president of communications and marketing, Earthbound Farm. “Earthbound is committed to bringing organic to everyone — and our partnership with Haberman will help us continue down that path.”
“It’s a dream come true to be partnering with Earthbound Farm, a company Haberman has long admired for its quality and commitment to making organic more mainstream,” said Fred Haberman, co-founder and CEO, Haberman. “Both Haberman and Earthbound share a deep commitment to nurturing healthy lifestyles — and what’s better for our population and our planet than premium, delicious organic produce for all?”