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Monday, June 11, 2012

Welcome to the first ever PRSA Midwest Conference

This year, PRSA Chicago is partnering with the 15 other Midwest PRSA chapters to offer two days worth of invaluable, educational sessions on July 19 and 20. The programs feature industry experts from leading brands and organizations across a variety of public relations disciplines, including digital and traditional media, crisis and issues management, consumer packaged goods, B2B, politics and more.

According to our recent Midwest regional survey, the leading topics in which today’s PR professionals have the most interest are branding, digital and social media, and crisis management. We are delivering on this need through the first PRSA Midwest Regional Conference by offering a full day and a half of engaging topics that are designed to inspire, challenge and educate.

Our Speakers

Over two dozen of the top public relations professionals will take part in panels and discussion throughout the two days. Some of these speakers include:
- Al Golin, founder of GolinHarris
– Antonio Hernandez, corporate communications executive for ComEd
– Andy Shaw, president and chief executive officer for Better Government Association
Attendees will also hear from experts at Facebook and Twitter, as well as respected Chicago media, solo PR practitioners and crisis communication experts.

A Variety of Activities

In addition to the wide variety of educational sessions, there will be a number of breakfast and lunch networking activities. Attendees can also enjoy an evening cocktail hour to mix and mingle with speakers and guests.
We’re looking forward to an exciting two days, connecting with hundreds of public relations professionals throughout our region. Registration and schedule information are coming soon, so be sure to check back.


The QuickStart Conference is Wednesday, July 18, from 12:00 to 5:15 p.m. This is a new program offered by the PRSA Midwest District to help current and future PRSA leaders navigate the organization and prepare for their leadership role. The half-day QuickStart session is designed to build upon the Leadership Rally, which PRSA National offers for incoming chapter presidents, by providing a hands-on orientation into how to lead a chapter and opportunities to share ideas and network with other incoming leaders from the District’s 15 chapters. Sign up for QuickStart when you register for the conference. A separate registration of $50 is required.