Social Media
monitoring and reporting presents a challenge for B2B companies as it’s
often difficult to find actionable insights. As part of our focus on
the top marketing trends, this presentation will provide a deep dive
into social media data and how it has the potential to influence the way
marketers learn and interact with their customers and markets. Rob
Silas, CEO and Co-Founder of Numerical Truth, will share stories on how
companies can turn unstructured data into actionable business
intelligence for marketing, sales, innovation and customer service.
Rob
Silas is a digital marketing industry veteran who has been helping
companies find success on the web for more than a decade. He specializes
in online strategy, financial measurement of online success, social
media analytics, and making sure clients get the most bang for the
online buck. Prior to founding Numerical Truth, Rob was the President
and COO of Ciceron, one of the leading digital marketing firms in the
Twin Cities.
Date: Tuesday, April 17, 2012
Time: 7:30 a.m. Registration and Breakfast
8:00 - 9:15 a.m. Presentation
Location:
Metropolitan Ballroom
5418 Wayzata Blvd
Minneapolis, MN 55416
Directions
Cost: Members $24 / Guests $48
Register by: Friday, April 13, 2012
Register Now
A limited number of onsite registrations will be available
For more information about BMA-Minnesota and how you can become involved, go to
www.bmaminnesota.org
For more information and to register visit
https://bmaminnesota.ngin.com/register/form/233601377