Advertise on MNPR

Friday, September 30, 2011

The future of communication is "hear" on October 6

Imagine how your life would change if you went completely deaf in a matter of hours? How would you avoid slipping into depression? How would you press on with life? Now imagine gaining your hearing back through modern technology. This is the experience of Michael Chorost Ph.D., (@MikeChorost) author and key-note speaker at the Minnesota Public Relations Society John Beardsley Lecture on October 6.

Chorost has written two books, including “World Wide Mind:The Coming Integration of Humanity, Machines and the Internet,” and “Rebuilt” a memoir about recovering his hearing with a cochlear implant.
Like John Beardsley, Chorost says, he is a futurist.  Chorost is interested in communication overall not just the medium by which we communicate. While we can communicate via e-mail, voicemail, text or face-to-face Chorost is not interested in this.  “I am interested in how these forms of communication change the way we relate empathetically with each other,” he says.

Specifically, Chorost is interested in finding out if technology helps us relate to each other more humanly.  “Many people are worried that the Internet and e-mail have made us less empathetic as a species.” In other words, people are seeing less of each other face-to-face as a result of new forms of communication so what does that do to our ability to relate to one another?

“People worry that technology like e-mail and Twitter encourage a fragmented and emotionally distant form of communication,” says Chorost. “So these are big worries that people have about technology.”

To hear more about Chorost’s ideas please join us Thursday, Oct. 6, 2011. As PRSA presents a lecture by Michael Chorost, Ph.D., a technology theorist with an unusual perspective: his body is the future.  Register now.