Carol Grothem, vice president, broadcast media, at Compass Point Media (unit of Campbell Mithun) has been appointed to a second term on the national board of directors for Alliance for Women in Media (AWM). The 2011 AWM Board was recently installed in Washington, DC; Valerie K. Blackburn, market controller at CBS Radio in Los Angeles will serve as the national chair.
“I am honored and excited about serving a second term on the national board of the Alliance for Women in Media,” said Grothem. “This group is filled with influential and highly respected women in the industry who are committed to achieving goals set forth for 2011. As we celebrate our 60th anniversary this year, we will also focus on creating an atmosphere that engages people about the need for greater diversity and representation in the media industry.”
The 19-member board includes members from organizations such as Google, C-SPAN, Discovery Communications, Arbitron, Oprah Radio and CNN. Grothem is the only representative from the advertising/media agency industry and only the second person from the Twin Cities to serve on AWM’s national board: Norma Cox of Minnesota Public Radio was the first.
Grothem has been a member of AWM for 15 years and served on the board of the local chapter for much of the past decade, also as past president. She has been named Diamond Member of the Year twice since the local chapter created the award seven years ago.
“I’m excited to work with such a talented and committed group of media professionals to accomplish our goals this year,” said national chair Valerie Blackburn. “Our agenda is ambitious. From our Symposia Series to the Gracie Awards to our 60th Anniversary celebration, AWM is actively engaging, recognizing and promoting women in media.”
AWM’s Symposia series addresses issues relevant to women in media. A recent event in Washington, DC, focused on Women’s Media Ownership; subsequent Symposia will center on Digital Literacy for Women (Chicago, September 13) and Media Branding to Women (New York, November 3).