Jennifer Slinde Bastian has been named group account director at OLSON, in recognition of her astounding success leading agency accounts including University of Minnesota, UHG companies Ovations and OptumHealth, Boston Scientific, Imation and Memorex. She was promoted from account director, and has worked at the agency since 2005.
Bastian joined after a stint in Zimbabwe with her family, where she lived after leaving Carmichael Lynch Spong in 2002. She began her career at a German fashion and retail agency and holds a degree in journalism from Drake University, Des Moines, Iowa.
“Jennifer has an amazing ability to take some of OLSON’s most complex business and reduce it down to its essence. She has been associated with industry award-winning work, including Jay Chiat Awards and Effies — demonstrating her strategic ability to develop programs for clients that truly deliver return on investment,” says Kevin DiLorenzo, president and CEO, OLSON. “And with all her health care client experience, we’re hoping she’ll be ready this year to do our agency flu shots too.”