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Thursday, April 01, 2010

McFarland Cahill Communications Adds Three New Accounts, Rogers joins team as PR specialist

McFarland Cahill Communications (MCC), a local boutique public relations firm, recently added three dynamic clients including Taste of Minnesota, The Outdoor GreatRoom Company and Lemonade Day. In addition, MCC recently added Kate Rogers to its staff. Rogers will serve as a public relations specialist.

Taste of Minnesota

MCC is currently handling public relations for Taste of Minnesota, a family-friendly Fourth of July four-day celebration July 2 – 5. The MCC team was hired by the new ownership/management team that is transforming the event this year to focus more on unique culinary experiences, family fun and fabulous music.

The Outdoor GreatRoom Company

In addition, MCC will be working with The Outdoor GreatRoom Company, a local company that specializes in outdoor living spaces and designs and sells products including gas and electric grills, grill islands, fireplaces, outdoor furniture, pergolas and more.

Lemonade Day

MCC is currently handling the public relations for Lemonade Day, a national program designed to teach children how to start, own and operate a business. The rapidly growing program started in Houston, Texas, in 2007 and is being introduced to 10 new markets this year, including the Twin Cities.

“We have been lucky to grow our business in a challenging economy and we look forward to spearheading these new projects,” said Teresa McFarland, co-founder of McFarland Cahill Communications.

Rogers Joins MCC Team

MCC recently welcomed Kate Rogers to its team as a public relations specialist. Before joining MCC, Kate worked as a custom content editor for Minneapolis-based publisher MSP Communications, where she developed print and online content for Sons of Norway, the Minnesota chapter of ASID, Do It Best Corp., and Mpls.St.Paul Magazine. She started her career in Manhattan as a publicity coordinator for Little, Brown Books for Young Readers.

“Kate brings extraordinary writing experience and a wealth of knowledge to the MCC team,” said Maureen Cahill, co-founder of McFarland Cahill Communications. “Her attention to detail and creative thinking will be invaluable as we work with our clients to shape ideas into cohesive communications strategies.”