Followers, retweets…these are some of the metrics of modern-day communications campaigns. But what about return on investment? If we dare to raise the issue, does that mean we're expected to have an answer?
Please join us for a group discussion on measuring the effectiveness of social media campaigns facilitated by Andy Keith, B2B Account Director in Weber Shandwick's digital communications practice and Aaron Pearson, SVP of Weber Shandwick's technology practice.
Weber Shandwick - Social Media Roundtable
Friday, April 23
Breakfast/registration: 7:45 a.m.
Roundtable discussion: 8-9 a.m.
Weber Shandwick, 8000 Norman Center Drive,
Suite 400, Bloomington, MN 55437
Please contact Leah Kondes at 952-346-6115