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Friday, January 22, 2010


OLSON has hired two new interactive experts—Tony Saucier in PR and Phil Shannon in interactive—to complement and strengthen agency digital services, making OLSON one of the strongest digital agencies in the Midwest.

Tony Saucier has joined OLSON’s PR team as associate account director and social media strategist, from Gabriel deGrood Bendt, Minneapolis, where he was PR account director. Tony has also worked for Shandwick and Exponent, both in Minneapolis.

Phil Shannon has joined OLSON’s digital practice as senior web data analyst, from Ameriprise Financial, where he focused on web analytics and optimization. He has also worked in analysis and marketing planning for companies including and ShopNBC.

"OLSON is growing our interactive offerings moment-by-moment. And since we’re now at about 40 percent digital, we’ve brought in these two to complement our existing services,” says Kevin DiLorenzo, president, OLSON. “Both Tony and Phil bring tremendous on- and off-line experience, and real smarts, to the OLSON table.”