Business Marteting Association - Making Better Marketing Decisions

November 17, 2009 - Making Better Marketing Decisions
You have great ideas for how to help the business. But you can't prove they'll work, and without absolute certainty, you can't convince others that they are worth implementing. This one-hour mini-workshop will help you answer the following key questions:

• How can I define the benefits of proposed actions in a more financially astute manner?
• How can I credibly assess risks and uncertain paybacks when I have so little data or history to work with?
• How do I build a business case that gets respect for its thoughtfulness and discipline, even if it doesn't get funded?

Attendees will walk away with a template for building business cases that even the finance department will respect. The sessions is guaranteed to help you illuminate the real value in your proposals, while ensuring a comprehensive and conservative evaluation, bringing enhanced credibility to all your recommendations.

This event is sponsored by Online Marketing Connect (OMC).

Speakers: Pat LaPointe, Managing Partner at Marketing NPV
Aaron Kahlow, CEO, Online Marketing Connect

When: Tuesday, November 17, 2009

Time:
7:30 a.m. Registration and breakfast
8:00 a.m. - 10:00 a.m. Presentation
Location:
Minneapolis Golf Club
2001 Flag Ave. South
St. Louis Park, MN 55426
Directions
Cost: Members $30 / Non Members $45
Register Now