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Tuesday, June 16, 2009

VISIONS, INC. ACQUIRES PRINTING ARTS INC. AND AFFINITY MARKETING

Visions, Inc. of Plymouth, Minn. has announced the acquisition of Printing Arts, Inc. of Brooklyn Park, Minn., and Affinity Marketing of Edina, Minn., making Visions, Inc. one of the largest Native American-owned marketing services companies in the United States. The new company will market itself as Visions.

Visions will offer a full range of offset, digital, and variable data printing, mailing and fulfillment services, along with full-service advertising and marketing capabilities – providing a single-source solution to clients. The new $20 million plus company will have 100 employees, who will work from two locations in Plymouth, Minn. and Brooklyn Park, Minn.

“We were attracted to Printing Arts because of their unique capabilities and full complement of print services that are focused on delivering innovative solutions beyond that of traditional printers,” said Visions CEO, Jon Otto. “We were also very interested in Printing Arts because they are an award winning ‘green company’, with certifications from two environmental leaders: the Forest Stewardship Council (FSC) and the PIM Great Printer Environmental Initiative.”

“The acquisition of Affinity Marketing adds a strategic component to our Advertising and Marketing services as well as strengthens our current design and creative capabilities. We are truly an Integrated Marketing Solutions provider… results oriented, and focused on delivering the greatest overall value.”