OLSON has packed on the pounds again, adding more interactive expertise in its media department. Vince Keefe joins as associate director, digital media, to lead interactive media initiatives; and Chris Gould joins as SEM/digital media strategist, to optimize campaign performance through multiple digital media management tools.
“As OLSON navigates with our clients around the digital space, we continue to grow to help deliver top-notch service to drive business,” says Steve Knapp, OLSON’s media director, VP. “As we all know, it’s a wild ride. The interactive media world is changing rapidly, but Vince and Chris have a firm grip on those reins as we gallop forward.”
Vince holds a BS in business administration from Marquette University, Milwaukee, Wisc., and has worked as a media strategist, planner and buyer for agencies including Colle+McVoy and Hoffman York.
Chris received his BA in communication from Saint John’s University, Collegeville, Minn., and has worked as a media planner and buyer for Russell Herder.
Both Keefe and Gould came from digital agency MRM Worldwide.