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Tuesday, September 05, 2006

Reminder -- PRSA Midwest District Conference

Public relations professionals from across the region will convene in Minneapolis for the inaugural Midwest District Conference September 21. Themed “Go the Distance,” the day-long conference will feature speakers, workshops and roundtable events catering to professionals at every level.

During the morning keynote address, PRSA president and CEO, Cheryl Procter-Rogers, APR, Fellow PRSA, will share her observations about why the public relations profession has become more critical than ever to the success of business. Chester Burger, APR, Fellow PRSA, will deliver the luncheon keynote speech, which explores how communications professionals become noticed and sought after by management.

Other highlights include breakout sessions for junior-level practitioners focusing on skill building, sessions for senior-level professionals examining relevant topics, and roundtable discussions for members of all levels. Specifically, some sessions include:

Skills Series Workshops (junior practitioners)
• Engaging Your Readers: Crafting a Strong Beginning
• A Comparative Look at Public Relations and Publicity

Masters Series Workshops (senior practitioners)
• Crisis Communications: The Good, The Bad and The Ugly
• How Community Relations Affects Corporate Reputation

Roundtable Discussions
• Diversity: Discovering the Business Case
• Communicating the Value of Public Relations

With less than a month until the Midwest District Conference, public relations professionals in the seven-state area are gearing up for what is expected to be an amazing slate of career-building discussions.

What: Minnesota PRSA Midwest Conference
Date: Thursday, Sept. 21, 2006
Where: Millennium Hotel Minneapolis
1313 Nicollet Ave.
Minneapolis, MN 55403
7:30 a.m. to 8 a.m. Registration, breakfast and networking
8:15 a.m. to 4 p.m. Morning and afternoon breakout sessions
Noon to 1:30 p.m. Lunch and keynote from Chester Burger, APR, PRSA Fellow
4 p.m. to 6 p.m. Social gathering and networking
Cost: Full program
PRSA member $180
Nonmember $220
Student $90

Dine + One (includes lunch or breakfast seminar plus one additional session)

PRSA member $120
Nonmember $160
Student $30

Those registering after Thursday, Sept. 14 will be charged an additional $25.

Click here for more information and to register for the event.