The Twin Cities office of Weber Shandwick, on behalf of its client, BAE Systems, won a prestigious 2006 Gold Quill Award, presented by the International Association of Business Communicators (IABC). Weber Shandwick won an Award of Merit in the Electronic and Digital Communication – Skills category for its project with BAE Systems, Leaving the "Write" Impression.
The project included the development of Web-based media outreach tools to leave a lasting impression on reporters who attended the Association of the U.S. Army’s Annual Meeting trade show. The project garnered significant media coverage for BAE Systems products which are critical to the success of U.S. soldiers in combat.
IABC’s Gold Quill Awards program has been the hallmark of excellence in business communication for more than 35 years. The winners represent the best in organizational communication and their work plans serve as best practices for professional communicators across communication disciplines. This year’s Gold Quill, sponsored by Towers Perrin, received 1,175 entries from 27 countries. Of these, only 129 entries will receive Gold Quill awards; 56 top awards for Excellence and 73 awards of Merit.
“We’re extremely pleased to have won this award on behalf of BAE Systems,” said Sara Gavin, president of the Twin Cities office of Weber Shandwick. “It’s gratifying to be recognized for our work with BAE that truly makes a difference in the lives of U.S. soldiers.”
Winners went through several rigorous rounds of judging by a team of top senior communicators from around the world. The final selection was made by the Blue Ribbon Gold Quill judging panel at the IABC world headquarters in San Francisco, 17–18 March. The winners will be honored at the Gold Quill Awards Gala on 5 June at IABC’s annual International Conference in Vancouver, British Columbia. Winning entries will be on display at the conference.
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