Taking Care of Business (Affairs)
David Woolson, President of 45th Parallel Pictures in Portland, Oregon will give an overview of the essential business affairs and talent issues in executing advertising and marketing campaigns. Think of it as preventative medicine to protect yourself, your agency and your client.
David will cover a number of topics including:
1. Rights Licensing and Script Clearance – the basics of copyright, trademark, rights of publicity and music.“Taking Care of Business (Affairs)” will give you a basic working knowledge of this critical and complex area of the marketing and advertising industry. David will show a number of clips to illustrate the areas and gives an entertaining presentation of the material.
2. Talent – an overview of the Screen Actors Guild, non-union talent and celebrities.
3. Truth in Advertising – an overview of Federal Trade Commission issues including claim substantiation, demonstrations, endorsements and disclosures.
David Woolson has over 25 years of entertainment and media experience in a varied and interesting career. Currently, David is President of 45th Parallel Pictures, which is a talent and business affairs company based in Portland, Oregon. Previously, David was Executive Director of the Oregon Film Commission recruiting feature films and television shows to shoot in Oregon. For a number of years he worked as an entertainment lawyer in Hollywood at Paramount, Orion Pictures and Dick Clark Productions. David started his career in music running recording studios and as a DJ in rock radio.
Date: Wednesday, April 19, 2006
Location: Metropolitan Clubroom, 5418 Wayzata Blvd, Golden Valley, MN 55416
Time: 11:15am-1:30pm
Cost: $30 members, $65 nonmembers, $25 students ($10 additional after 5:00 p.m. on Thursday, April 13, 2006)
Registration: Register online or call the Ad Fed office at 651-917-6251 by 5:00 p.m. Thursday, April 13, 2006.
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