Strother Communications Group (SCG) has been selected to provide strategic communications services for Minneapolis-based Yale Mechanical and Owatonna, Minn.-based Truth Hardware.
Yale Mechanical has engaged SCG to provide branding and eMergent™ media web services, direct marketing and media relations. Since 1939, Yale has been providing a full range of HVAC services including the design, fabrication, installation, maintenance, and satisfactory operation of total systems. Complementing HVAC services, Yale’s Millwright services provide a wide range of industrial functions.
Truth Hardware has engaged SCG to develop a full range of strategic marketing initiatives including advertising, public relations, eMergent™ media web services, collateral development, direct marketing and research. For more than 50 years Truth Hardware has been recognized as the industry leader in the design and manufacture of quality operating hardware. Truth's complete line of hinges, locks and operators are used by the top names in the window and door industry.
SCG also announced today that Stephanie Haugan has been promoted to Vice President, Stephanie Mitchell has been promoted to Director of eMergent™ Media, Joy Wagner has been promoted to Associate Creative Director and Trevor Nolte has been promoted to Senior Production Artist. Each will be responsible for helping clients effectively communicate with their customers through integrated strategic communications programs.
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