Wednesday, March 01, 2006

MACKENZIE WINS AWARD FOR JOHN DEERE CREDIT WORK

Mackenzie took home a merit award at the North Central National Agri-Marketing Association (NAMA) Best of NAMA Awards, held Jan. 12 in Des Moines, Iowa. NAMA awards honor the best work in agricultural communications.

The agency won its award for a national multi-media campaign to relaunch John Deere Credit’s Farm Plan brand. The campaign included print ads, collateral, direct mail and website redesign, as well as corporate identity pieces and internal staff communications. The campaign will now advance to national competition in April at Best of NAMA in Kansas City, Mo.

“We love positive recognition on behalf of our clients,” says Andrew Mackenzie, president and chief executive officer, Mackenzie. “And to have an entire campaign win—fabulous.”

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