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Tuesday, February 28, 2006

Mackenzie hires three new account managers

Minneapolis-based Mackenzie Marketing has hired three new account managers.

Kirsten Feste Taylor joins the agency from Piper Jaffray, Minneapolis, where she was vice president of marketing, Private Client Services. Prior to that, she was the director of advertising, promotion and publicity for Augsburg Fortress Publishers, also of Minneapolis. Taylor will handle clients including Ameriprise Financial, RiverSource and U.S. Bank.

Randy Werner joins from Federated/Marshall Field’s, where he was guest service research manager. Before that, he was an account planner at Minneapolis agencies Carmichael Lynch and Martin-Williams. At Mackenzie, Werner will work on agency clients including Collins and GMAC Residential Funding.

Heather Saucier who holds a B.A. in sociology from the University of Maine, was formerly a project manager. Her accounts include John Deere Credit, Pearson Assessments, Lominger and Black Box. Before joining Mackenzie, Saucier worked in account planning and new business at Mackenzie’s sister agency, Colle+McVoy, Minneapolis.

“We’re continuing to increase our breadth of experience,” says Andrew Mackenzie, president and chief executive officer, Mackenzie. “Kirsten Feste Taylor and Randy Werner represent the kind of senior, consultative approach we bring to our clients.”