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Thursday, January 15, 2004

Hispanic PR Market

The hispanic PR market in America is growing and whether you are a mom-and-pop pr shop, a national pr agency or an international corporation, the hispanic population is likely becoming an increasingly important audience to capture.

Other than pitching to publications like Laprensa Minnesota, as Minnesotan's we might be inclined to forget important resouces like Hispanic PR Wire (HPRW).

HPRW is the premier news distribution service reaching U.S. Hispanic media, organizations and destinations nationwide, in both English and Spanish.

Featuring targeted news distribution to Latino media, Hispanic PR Wire can route news by category to journalists in diverse fields of interest. HPRW also features a complete menu of Hispanic media circuits including national, state, and U.S.-based Pan Regional Latin America distributions. In addition, Hispanic PR Wire also offers specialized circuits targeting Latino organizations as well as Hispanic elected officials and opinion leaders.

Just some food for thought...